SCOTT LOVES WHAT HE DOES. It is difficult to get a grasp of how a company really runs. What do the clients experience? How do the staff communicate? And what impression does the business leave on those who have dealings with it? Well, when your boss is Scott McCorkell it’s easy! Congeniality filters down through …
THE SAS FORUM WAS A “GOODNIGHT”. With the keynote speaker, CEO of SAS; Dr Jim Goodnight, Leading the show, the SAS Forum was a hit! Filling all four floors of the Sydney Hilton function rooms, the crowd arrived on the morning of the 12th of August to soak up industry insight. McCorkell’s implementation of a …
GARTNER SYMPOSIUM McCorkell starting preparing for the Gartner Symposium IT/XPO 2009 in June this year. From creative, email blasts, telemarketing to SoftBook Pro, McCorkell successfully handled Gartner’s audience acquisition strategy. For the first stage of the audience acquisition strategy Gatner took advantage of McCorkell’s newest product offering Softbook Pro. The Gartner SoftBook went live on …
AUTODESK SOLUTIONS DAY 2009 McCorkell has held a long relationship with Autodesk and delivered many campaigns ranging from events to direct mail to lead generation. “Solutions Day 2009” for Autodesk was such a success that Autodesk won an AMI Award for the best B2B Marketing Communications for 2009 Solution Day – “Be Drawn into a …