Datacom
Getting customer support shouldn’t be difficult. This is a belief that Datacom holds strongly, and by acting on it, has enabled them to consistently deliver meaningful customer experiences and position themselves as a leader within the CX field.
A bespoke approach from Datacom deserved an equally bespoke approach from McCorkell. Ditching boring stock footage for beautifully styled frames, our team of talented motion designers crafted an animation that Datacom could truly call their own — all during a time when they were re-entering the market with a fresh new look.
Datacom’s new branding leaned heavily into glass morphic elements and dynamic use of space, all of which was echoed in our animated execution. We worked closely with their internal design team to ensure the brand vision was effectively captured. However, as animations had yet to be developed this project would set the tone for moving image styling going forward.
