Billboard promoting ColourHide stationery products featuring vibrant notebooks and folders against a backdrop of a cityscape. The foreground displays a variety of colorful notebooks neatly stacked, showcasing their diversity in color and design. The city skyline in the background adds an urban feel, emphasizing the brand's modern and trendy appeal. The ColourHide logo is prominently displayed, reinforcing brand recognition. Text on the billboard highlights the durability and stylish nature of the products, aiming to attract students and professionals looking for reliable stationery. Bright, eye-catching colors dominate the image, creating a lively and energetic atmosphere that aligns with the brand’s identity.

ColourHide Back To School

ColourHide Back To School Campaign The mission was clear, but the mountain was steep. The category and especially ColourHide faced disruption by the high-end personalised stationery that is sold direct to consumer in stores that give a branded experience. Together, we moved away from traditional Product + Price oriented promotions and brought the heart and …

Group of business professionals engaged in a discussion around a conference table in a modern office setting, featuring large windows with cityscape views in the background. The diverse team includes both men and women, each contributing actively to the conversation. The atmosphere is collaborative and focused, emphasizing teamwork and corporate strategy. Laptops, documents, and coffee cups are visible on the table, indicating a productive meeting environment. The natural light from the windows adds a bright and open feel to the space.

KNOW YOU’RE GOOD2GO

AIG KNOW YOU’RE GOOD2GO AIG needed to overhaul their consumer travel insurance website Good2Go to grow online revenue, and deliver a better experience for today’s mobile consumers. Built on the .net platform, McCorkell undertook front-end and back-end development to meet AIG’s stringent IT compliance requirements. In addition to the site we also managed their Always …

A futuristic office setting with a diverse group of professionals collaborating around a large touch-screen table displaying digital data and analytics. The background features sleek, modern office furniture and large windows with natural light. Prominently displayed is the Konica Minolta logo, emphasizing innovation and advanced technology in a corporate environment. The atmosphere conveys a sense of teamwork, productivity, and cutting-edge solutions.

Konica Minolta Innovators Campaign

Konica Minolta Innovators Campaign Konica Minolta’s strategy had shifted to reflect a greater emphasis on high-value opportunities. Therefore, a content and communications strategy was required. Konica Minolta were looking to develop an integrated campaign based on the concept of Innovation. Leveraging the thought leadership piece, lead generation had a focus, in order to funnel the …

AWS Hero event with a large audience seated in an auditorium, focusing on a keynote speaker presenting on stage with a large screen displaying the AWS logo. The audience is engaged, highlighting the importance of cloud computing and technology. The venue is well-lit, showcasing banners and promotional materials related to Amazon Web Services. The image captures the professional atmosphere of the event, emphasizing learning, networking, and innovation within the tech industry.

Amazon Web Services

Amazon AWS Brief: Develop a factsheet for AWS Public Sector customers. Solution: Use of graphic icons to enhance visual representation of the benefits of AWS Cloud. Services Event Strategy | Venue Sourcing | Catering More Work

"Corporate team meeting in modern office: Diverse group of business professionals collaborating around a conference table, discussing strategies with laptops and documents, while a presenter showcases data on a large screen. The atmosphere is focused and professional, reflecting teamwork and innovation in a technologically advanced setting."

Avnet Phone A Friend DM Campaign

Avnet Avnet Phone A Friend DM Campaign Brief: IT distributor Avnet has developed a strong business base in the sale of VMware virtualisation software into its reseller channel. The company wanted to drive up the rate of software licenses being renewed through its resellers. McCorkell was tasked with developing a campaign to achieve a 20% …