"Group of business professionals in formal attire engaged in a lively discussion around a conference table in a modern office setting, with large windows providing natural light and a cityscape view in the background."

NVIDIA GPU Technology Conference (GTC)

by TendaiAll Work, Creative, Customer Experience, Digital, Events, Marketing TechnologyPosted on No Comments

NVIDIA GPU Technology Conference (GTC) Brief: NVIDIA GPU Technology Conference (GTC) 2015 was the largest and most important event of the year for GPU developers and the entire ecosystem. More that 350 IT professionals and industry insiders attended a day of learning and networking during the successful event. Solution: McCorkell successfully executed the annual event …

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Group of diverse professionals collaborating in a modern office environment, with two individuals standing and discussing a project while others work on laptops and tablets. The bright, spacious room features large windows, contemporary decor, and ergonomic furniture. The atmosphere is dynamic and focused, reflecting a productive and innovative workplace culture.

Intuit Quickbooks Event

by TendaiAll Work, Creative, Digital, Events, WorkPosted on No Comments

Intuit Quickbooks Tech and Entrepreneurs Platform Event Brief: Create a strategic campaign to bring awareness and lead generation to QBO leveraging on a Tech and Entrepreneurs platform event. Solution: Create creative assets for pre, during and post event communication. Design a unique, brand centric booth to capture the interest of all attendees for the purpose …

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Digital marketing strategy concept featuring a diverse team of professionals collaborating in a modern office space. A man in a blue shirt presents data on a large screen, while colleagues attentively listen and take notes. The screen displays a colorful graph and marketing metrics. The office environment includes sleek furniture, laptops, and natural light from large windows, highlighting a productive and innovative atmosphere. This image emphasizes teamwork, data-driven strategies, and a dynamic approach to digital marketing.

Google Hangouts ON AIR (APAC)

by TendaiAll Work, Creative, UncategorizedPosted on No Comments

Google Hangouts ON AIR (APAC) Brief: Explain to events industry how Google Hangouts can deploy live to virtual events Solution: ON AIR playbook, covering how to user guide for internal set-up, planning and deploying live sessions to virtual audiences Services Design | Content writing | Playbook production More Work

Alt text: A diverse team of professionals collaborating in a modern office space, featuring a mix of men and women working together around a large table with laptops, tablets, and documents. The room is well-lit with natural light from large windows, and the atmosphere is one of productivity and teamwork. The background includes office decor such as plants and shelving, contributing to a contemporary and welcoming environment.

Zebra Sales Kick Off Presentation

by TendaiAll Work, CreativePosted on No Comments

Zebra Sales Kick Off Presentation Brief: Develop content and prepare presentations for Sales Kick Off Solution: Zebra needed to send a clear message to their global sales and marketing teams. With the recent acquisition of Motorola Solutions’ enterprise portfolio they were set for big things in 2015. Their sales and marketing presentations therefore had to …

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Group of diverse professionals in business attire, including men and women, collaborating around a conference table in a modern office with large windows. Laptops, documents, and coffee cups are visible on the table as they engage in a productive discussion. The background features a city skyline, indicating a high-rise building location. Team members appear engaged, smiling, and focused, showcasing a dynamic and inclusive work environment.

Symantec TechFire Demand Generation

by TendaiAll Work, CreativePosted on No Comments

Symantec TechFire Demand Generation Brief: Engage with SMB’s across APAC and unearth insights around BUR challenges and issues, then generate qualified leads Solution: Develop integrated content marketing campaign (created from research insights), then use assets to deploy demand generation and lead generation campaign across CIO Asia and Computerworld Services Research survey | content writing | …

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Business professional in a suit with crossed arms standing confidently in an office setting, with a bright, modern workspace in the background. The individual appears focused and determined, symbolizing leadership and expertise. The office features large windows allowing natural light to flood in, and a blurred background indicating a busy, dynamic work environment. This image conveys professionalism, corporate success, and a forward-thinking business approach, aligning with themes of innovation and strategic growth.

AIG Travel Guard

by TendaiAll Work, Creative, DigitalPosted on No Comments

AIG Travel Guard Brief: The AIG Travel Guard App connects mobile users via GPS to their nearest emergency service when travelling. The task was to breathe life into the AIG Travel Guard App through unique positioning and brand personality. Solution: The McCorkell creative team brought to life a personality that goes hand in hand with …

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A group of diverse business professionals in a modern office setting collaborate around a long table with laptops and documents, focusing intently on a large presentation screen displaying the Motorola logo and the tagline "Experience is Everything". The room is well-lit with natural light from large windows, and the atmosphere conveys innovation, teamwork, and productivity.

Motorola Experience is Everything

by TendaiAll Work, Creative, Digital, Marketing Technology, WorkPosted on No Comments

Motorola Experience is Everything Brief: Develop an integrated cross media campaign, incorporating thought-leadership, demand-generation and lead-generation. Solution: McCorkell planned, developed and deployed a totally integrated online and offline campaign to position Motorola Solutions as the authority on retail technology solutions across ANZ. The focus was to drive end-user engagements and ultimately generate sales appointments. The …

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A group of diverse professionals sit around a conference table in a modern office, engaged in discussion. The table is equipped with laptops, tablets, and documents, indicating a collaborative business meeting. The large windows in the background allow natural light to fill the room, creating a bright and open atmosphere. A Verizon logo is prominently displayed on the glass wall behind them, reinforcing the corporate setting. The individuals appear focused and engaged, highlighting teamwork and communication within a professional environment.

Verizon Website Rebuild

by TendaiAll Work, Creative, Digital, Marketing Technology, WorkPosted on No Comments

Verizon Website Rebuild A rebuild of the verizonapac.com website to deliver on the growing requirements of Verizon’s APAC marketing. The overall program design allows for detailed user journey mapping, tracking from campaigns run by several agencies through the site to Verizon’s marketing technology platform, Aprimo. The result has been greater flexibility in campaign delivery, improved …

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