A group of diverse professionals sit around a conference table in a modern office, engaged in discussion. The table is equipped with laptops, tablets, and documents, indicating a collaborative business meeting. The large windows in the background allow natural light to fill the room, creating a bright and open atmosphere. A Verizon logo is prominently displayed on the glass wall behind them, reinforcing the corporate setting. The individuals appear focused and engaged, highlighting teamwork and communication within a professional environment.

Verizon Website Rebuild

by Tendaiin All Work, Content, Creative, Digital, MarTech, Workon Posted on

Verizon

Website Rebuild

A rebuild of the verizonapac.com website to deliver on the growing requirements of Verizon’s APAC marketing.

The overall program design allows for detailed user journey mapping, tracking from campaigns run by several agencies through the site to Verizon’s marketing technology platform, Aprimo. The result has been greater flexibility in campaign delivery, improved metrics and, importantly, an uplift in qualified sales leads and closing of deals.