SPOTLIGHT ON Spotlight on is the exciting new feature of the McCorkell Blog. Each article will see us delve into the life, loves and all round wonderful minds of an McCorkell employee. What better person to kick off with than Glenn Whitehead McCorkell’s newly appointed Creative Director, or as we affectionately know him GlenNNNNNNN. And …
THE MCCORKELL MAIL REPOSITORY As the year comes to an end and we wrap up another fabulous and successful year lets have a look at some highlights (and low lights) in Marketing and Advertising from 2011 Take a look at this article on seven young companies that turned heads in 2011 Here This is a …
THE WEEKLY MCCORKELL MAIL Each week our internal newsletter The McCorkell Mail Repository circulates through the office sharing innovative marketing news and exciting and inspirational snippets from the Advertising world, Below are a few of last weeks highlights: Opinion: Social Media- oversold and overrated know about the revolutionary opportunities presented by social media. Depending on …
WHAT A BUSY BUNCH WE’VE BEEN! Oh boy we’ve been a busy bunch! The folk here at McCorkell have been executing a variety of campaigns across an assortment of mediums over the past month check out what we’ve been up to: TetraPak- Carton Cool Campaign, Vietnam McCorkell were invited to participate in an exciting competitive …
WHICH BANK? Stunning. Stunning. Stunning. Another fabulous event from the McCorkell team. Here is some feedback from our happy client. (Executive Manger of CBA) GO TEAM SINGAPORE! “Just a brief note to say thanks for the your support to deliver a quality event last night. Response so far (internally & externally) has been (and I …
TWO CLIENT’S FEEDBACK ON STANDARD MCCORKELL STANDARDS McCorkell Team As you know, I’m not usually one for handing out gushing praise and my standards are very high, but as I reflect on EMC’s participation at vForum 2011, over the last couple of days, it fills me with immense pride to be part of this team. …
COME FLY WITH US, LET’S FLY, LET’S FLY AWAY. Just a few weeks ago McCorkell were given the opportunity to re-fresh Trend Micro’s visual identity across APAC. A challenging brief, with a tight deadline (when are they not!), we were asked to develop a suite of templates which would be sleek, have cross-cultural relevance, resonate …
SHINE A LIGHT McCorkell dug right into their first exercise with their brand new (and happy) client, MINE SITE TECHNOLOGIES, at Mine Site’s launch in the c Show at Sydney Showground Olympic Park this morning. Held only once every four years, AIMEX is the event for mining industry buyers and specifiers from throughout the Asia-Pacific …
ALOHA Those trying to keep up with McCorkell’s recent projects could be excused for having water in their ears as we are riding the waves harder than Taj Burrows these days. So; here is an update just for you: Coca Cola (Glaceau Vitamin Water) McCorkell Launched a new sub brand for the world’s largest soft …
SYBASE: TO INFINITY AND BEYOND. As Keynote speakers Dr Glenn Singleman & Heather Swan told their inspirational stories which involved climbing up and then base-jumping from the highest cliff in the world (Mt Meru, India, 6604m) delegates were left reaching for the stars. Glenn and Heather’s ‘never give up’ philosophy set the tone for the …