STRATEGY
Identification, differentiation, interaction and customisation are all hallmarks of great strategic marketing campaigns.
Who are your customers? What are their preferences? How do they like to engage with you and which channels do they prefer to use? What are their key triggers and at which stage of the buying cycle are they currently positioned. Are they users, decision makers or important influencers?
McCorkell has turned One2One Marketing into an art form. We love helping the world’s greatest brands deliver pragmatic, creative and measurable One2One solutions. And the results speak the truth.
What We Do
Strategy
- Campaign Development
- Business Analysis
- Investment & Growth Planning
- Communication Strategy
- Integrated Campaign Development
- Brand Architecture
- Research Design
- Workshops & Training
- Production Advisory
- Customer Analysis
Project Management
- Measurement & Success Definition
- Campaign Management
- Timeline & Schedule Development
- Team Orchestration (Internal & External)
- Production & Milestone Definitions
- Delivery Management
- Quality Assurance
Relationship Management
- Customer Experience Architecture
- Multichannel Strategy & Management
- Lead Generation & Customer Data Management
- Marketing Automation
- CRM Management
Work
